IBTimes India/YouTube

India's leading smartphone-maker Xiaomi has signed tinsel town's latest superstar Ranveer Singh as their brand ambassador ahead of the Redmi Note 7 launch in India.

Unlike Bollywood sensation Katrina Kaif, who featured exclusively for selfie mobile Redmi Y series, Ranveer will be endorsing entire Xiaomi mobile line up, the Chinese company confirmed.

"Xiaomi is built with the love of Mi Fans, and we are really excited that our fan family is growing with Ranveer Singh joining us. Ranveer has a huge appeal across all demographics and regions and is known for the passion and the extreme attention to detail which he brings to his role, and just like Xiaomi's belief of bringing innovation to everyone, Ranveer believes in doing the best for his audience,"Anuj Sharma, Chief Marketing Officer, Xiaomi India.

Xiaomi Redmi Note 7 launched
Xiaomi Redmi Note 7 will soon make its debut in India.Mi China website

Ranveer Singh has been having a rollicking time in his glitzy acting career, as he delivered three back to back blockbusters with Padmaavat, Simmba and the Gully Boy, which was released a week ago is going stronger than ever in terms theatre occupancy and box office collection. Ranveer Singh has now become favourite among all age-groups and this apparently bode well with the Xiaomi's brand appeal.

Ranveer Singh, Gully Boy
Ranveer Singh in Gully BoyInstagram

In the latest ad, Ranveer known for exuberance showcases the upcoming Redmi Note 7, while he dances his heart out to the popular LMFAO's popular track 'I am sexy and I know it'. The web film in the end reveals Ranveer and Xiaomi's association as Manu Jain, MD of Xiaomi India calls the former and the two confirms the alliance.

For the uninitiated, Xiaomi's Redmi Note 7 comes with several upgrades over the predecessor in several aspects such as design language and internal hardware. Redmi Note 7 sports a water drop-notch design featuring a 6.13-inch full HD+ screen with Corning Gorilla Glass 5 shield and on the back, it flaunts glossy shell with gradient finish.

Ranveer Singh is now the new brand ambassador of Xiaomi India. Check out the upcoming Redmi Note 7 in this new video ad.Xiaomi India/YouTube

Under-the-hood, it comes packed with Qualcomm Snapdragon 660 octa-core with Adreno 512 GPU, 4GB/3GB/6GB RAM, 32GB/64GB storage (expandable up to 256GB via microSD card) and a 4,000mAh battery, which is more than enough to last a whole day under mixed usage.

As far as the photography is considered, Redmi Note 7 boasts a dual camera, one 48MP primary snapper with F1.8 aperture and a 5MP secondary shooter with LED flash. On the front, it houses a 13MP camera.

The company has confirmed that Flipkart will one of the official sellers of the Redmi Note 7 in India.

Key specifications of Xiaomi Redmi Note 7:

Model Xiaomi Redmi Note 7
Display 6.3-inch full HD+ (2340x1080p) with 2.5D glass screen and Corning Gorilla Glass 5 shield
  • Aspect ratio: 19.5:9
  • Contrast ratio: 1500:1
  • Brightness: 450 nits and 84% NTSC colour gamut
OS Android Pie with MIUI 10
Processor 14nm Qualcomm Snapdragon 660 octa-core with Adreno 512 GPU
RAM +Storage
  • 3GB LPDDR4X RAM+ 32GB storage
  • 4GB LPDDR4X RAM + 64GB storage
  • 6GB LPDDR4X RAM + 64GB storage

[Note: storage expandable up to 256GB via microSD card]

Camera
  • Main: 48MP with F1.8 aperture, 0.8µm pixel size, Phase Detection Auto Focus (PDAF), Electronics Image Stabilisation(EIS) + 5MP secondary shooter
  • Front: 13MP snapper
Battery 4000mAh with Quick Charge 4.0 capability
Network Dual 4G-VoLTE
Add-ons Hybrid dual-SIM slot (nano SIM 1 + nano SIM 2 or microSD card), facial recognition, fingerprint sensor, IR sensor, Bluetooth 5.0, Wi-Fi (802.11 ac; dual-band: 2.4GHz & 5GHz), USB Type C, 3.5mm audio jack, AK 98937 Smart PA
Dimensions 159.21 x 75.21 x 8.1 mm
Weight 186g
Colours Black/Blue/Purple
Price (in China) ¥999 Yuan (approx. $ 147 /€129/10,491)