US academic Richard Thaler, who helped popularize the idea of nudging people towards doing what was best for them, won the 2017 Nobel Economics Prize on October 9 for his work on how human nature affects supposedly rational markets.
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US academic Richard Thaler, who helped popularize the idea of nudging people towards doing what was best for them, won the 2017 Nobel Economics Prize on October 9 for his work on how human nature affects supposedly rational markets.