Tiago continues to lead Tata's sales pitch; passenger car figures up 24% in September

The Tiago is proving to be one of the most successful models from Tata's stable in recent times. The Tiago hatchback has become the backbone of Tata's sales since its launch in April and has been clocking sizeable numbers in the Indian market, powering Tata to record a significant growth in the monthly sales.

Taking the September sales alone, Tata Motors posted a growth of 8 percent in total sales at 48,648 units as against 45,215 units in the same month last year. While we don't have the exact number of Tiago takers in September, it is safe to assume that it is the hatchback that led the last month's sales. Tata's domestic market passenger vehicles sales in September saw a jump of 24 percent to 14,601 units as against 11,732 units in last year during the same period.

"Our sales have been spread across models. While Tiago has acted as the pull-factor, other models are also getting good sales and our footfall has increased by 34 per cent," PTI quoted Mayank Pareek, president - Passenger Vehicles Business Unit at Tata Motors.

The Tiago is one of the models from Tata's table to clock sales of more than 4,000 units in the past two years. While there is a lot that is good about the Tiago hatchback, what seems to be hampering the sales of the model is the prolonged waiting period. The Tiago's waiting period continues to stand at three months in India.

Powered by a 1.2-litre three-cylinder Revotron petrol and a 1.05-litre three-cylinder Revotorq diesel under the hood, the Tiago has crossed over 40,000 bookings. The petrol variant of the Tiago churns out 83.8bhp of power at 6,000rpm and 114Nm of torque at 3,500rpm, while the diesel mill produces 69bhp of power at 4,000rpm and 140Nm of torque at 1,800-3,000rpm. Both the engines come mated to a five-speed manual gearbox.