The Tiago hatchback, which is the best selling model of Tata Motors, has registered over 40,000 bookings within the first four months of its entry into the market. Buoyed by the response, Tata Motors is planning to ramp up the production of Tiago at its Sanand manufacturing unit. The waiting period for the hatchback has stretched to three months now, depending on the city.
"Our growth is currently driven by Tiago and Zest, which have received very good response from the market. The bookings for Tiago has touched 40,000 with waiting period stretching to three months," ET quoted S N Burman, VP sales, passenger vehicles business of Tata Motors as saying.
The maximum share of the bookings are for the petrol variant of the Tiago. The petrol variant starts at Rs 3.20 lakh ex-showroom, which is tempting for customers. The hatchback, which made its market entry in March, has been clocking sizeable numbers and the company has been recording steady growth since its launch. Tata sold 5,114 units of the Tiago in July and it has contributed to more than 35 percent of the total sales of the company. The new hatchback also found 4,205 takers in June, making it the first model in Tata's stable to exceed the monthly sales of 4,000 units in the past two years.
The Tiago is the first car of Tata Motors featuring its new Impact design language. It is powered by two engines - 1.2-litre three-cylinder Revotron petrol and 1.05-litre three-cylinder Revotorq diesel. The petrol mill churns out 83.8bhp of power at 6,000rpm and 114Nm of torque at 3,500rpm, while the 1.05- diesel engine produces 69bhp of power at 4,000rpm and 140Nm of torque at 1,800-3,000rpm. Both the engines come mated to a five-speed manual gearbox.