Tata Kite 5 compact sedan launch pushed back to 2017?

Tata Kite 5 was earlier expected to hit the Indian roads during the festive season.

For all those who are eagerly waiting for the compact sedan based on Tata Motor's popular hatchback Tiago, we have a bit of bad news. If the emerging reports are anything to go by, Tata Motors has delayed the launch of Kite 5 compact sedan as the company is looking to price it aggressively.

Tata Kite 5 was expected to hit the Indian roads during the festive season this year. According to Economic Times, Tata is re-looking at the strategy for Kite 5 so as to keep the price in check whilst maintaining quality. Tata is now reportedly looking to launch Kite 5 in 2017. Kite 5 will be a crucial launch for the company to regain its lost charm in the sedan segment.

While Tata has not confirmed the latest development, the company continues to test Kite 5 on Indian roads. When launched, the sedan will take on the likes of Maruti Swift Dzire, Honda Amaze, Volkswagen Ameo and Ford Figo Aspire.

Tata Kite 5 will be powered by a 1.2-litre three-cylinder petrol and 1.05-litre three-cylinder diesel motors. The general consensus is that the success of the Kite 5 will be decided by the pricing of the model. If Tata manages to get it right along with styling and feature package, Kite 5 is expected to have the upper hand in the market.