Two-wheeler maker Suzuki Motorcycle India Ltd (SMIL) has decided to stop offering 250cc Inazuma in India owing to poor sales and profitability of the bike in the market.
If recent reports are to be believed, Japanese two-wheeler maker will withdraw its Inazuma GW250 street bike from the Indian market completely from March 2015 as the model continues to report meagre sales even after the company slashed its price by ₹1 lakh. The sad part is that the bike is departing, pretty much before anyone noticed.
It is not that the signature model of Suzuki Inazuma is not a capable bike, but what has affected the sales of bike in the country is its high pricing. The Suzuki Inazuma was originally priced in India at ₹3.1 lakh.
When this price tag failed to attract the bike enthusiasts, the company decided to cut the price by ₹1 lakh. Unfortunately, the sales of Inazuma continue to register relatively low sales and not to forget, the KTM Duke 390 and the Kawasaki Ninja 300 have also eaten into the sales of Suzuki bike.
Though Inazuma was appreciated for its build quality and engine, the bike lost the battle to its rivals that came to entice the motor enthusiasts with outright performance. In addition to this, Indians' preference for faired bikes also gave a tough time to Inazuma.
In India, the Inazuma GW250 was pegged against KTM Duke, Honda CBR250R and Kawasaki Ninja 300. Under the hood, the Suzuki motorcycle packs a 248cc, liquid-cooled, twin-cylinder engine, which generates a power of 26bhp and a torque of 24.4 Nm. The bike is mated to a six-speed gearbox and features telescopic front forks and disc brakes.