Salman Khan's "Prem Ratan Dhan Payo" trailer was released on 1 October and in less than three days it has garnered over 6 million hits on YouTube, creating some sort of a record.
Below are a few reasons why it became such a hit with the viewers and the superstar's fans:
Salman Khan back as 'Prem'
This guy invaded millions of hearts with his 'Prem' act back in the 90s. And quite clearly, the fans haven't been able to contain their excitement over the news of him back doing what he once did the best.
Superstar in a royal avatar
He's looking nothing short of regal. In rich, embellished fabrics, the superstar's look in this one is rustic and yet it suits modern fashion taste. He has not slipped into traditional wear in quite some time, and so this was a much needed change.
The look, feel and vibe
The "PRDP" trailer establishes a strong connect with the audience right from the word go. It gives off a homely feeling, which is something most can relate to. The colour palette, exquisiteness of the sets and the general happy mood everyone seems to be in, is what makes it an interesting 2-minute clip.
The Sooraj Barjatya-Salman combo
Since these two have not done films in over two decades after delivering blockbusters those days, the audience must be curious what more they could bring to the plate. This explains why the trailer went viral in no time. Although, the charm is old-world and some might find it difficult to relate to, the vibe seems fresh.
Sonam Kapoor-Salman romance
Although the trailer hardly had scenes with these two romancing each other, there were glimpses of them sharing sweet nothings.
Scheduled for a Diwali release, the film also stars Anupam Kher, Neil Nitin Mukesh and Armaan Kohli in key roles.
Check out the trailer, below: