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1) Vijay - Bharathan duo: The collaboration of Ilayathalapathy Vijay and director Bharathan after Azhagiya Tamizh Magan after 10 years. It is said that this movie will have a strong social message to the audiences.
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2) Punch dialogues: Vijay movies won't be finished without mass punch dialogues. Bharathan In Bairavaa trailer itself, we can see the dialogues like 'Chellakutty Na Thaniya Varen', 'Iniku Niraya Perta Illadha Oru Ketta Pazhakkam Enkitta Irukkuthu', 'En Mela Un Sundu Viral… Epdi Un Sundu Viral Paduthanu Papom' are enormous hits.
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3) Pongal feast: Bairavaa will hit the screens on the Thursday which marks the 5 day holiday weekend. Another advantage is that there is no other major release for this Pongal festival.
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4) Strong technical team: Bairavaa has a strong technical group like National Award winner editor Praveen KL, Santhosh Narayanan (Kabali, Madras) and cinematographer Sukumar (Kumki, Man Karate, Dharma Durai).
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5) Bogan and Adangathey trailer: The second trailer of Jayam Ravi and Arvind Swamy's Bogan and the teaser of GV Prakash Kumar's Adangathey are probably going to be screened with Bairavaa.