This week's two big ticket movies have taken off to an average start at the Indian box office on their first day, but Harshvardhan Kapoor's Mirzya has as an edge over Prabhudheva's Tutak Tutak Tutiya on the opening day.
Mirzya is an epic fantasy romantic thriller film and Tutak Tutak Tutiya is a horror comedy movie. Their trailer, posters and other promos had created a lot of curiosity about their stories. Their producers had done massive publicity for the movies with their lead cast attending several promotional events before the release of the films.
Trade analysts predicted that Mirzya and Tutak Tutak Tutiya would clash at the box office, but they would have decent openings as they belong to different genre. However, both these Bollywood movies have witnessed poor amount of footfalls in the cinema halls across the domestic market, where they have been released on decent number of screens.
Mirzya has more number of screens than Tutak Tutak Tutiya, as the latter has been released in Tamil as Devi and in Telugu as Abhinetri in south India. The Harshvardhan Kapoor starrer has an average of 15 to 20 percent of occupancy in both single screens and multiplexes in the morning shows in the country. On the other hand, the Prabhudheva starrer witnessed around 10 to 15 percent footfalls in the morning shows.
Trade expert Taran Adarsh tweeted: "#Mirzya morning-afternoon trends very weak... Needs a miraculous jump in evening + night shows and also on Sat + Sun to leave a mark at BO."
Both Mirzya and Tutak Tutak Tutiya have garnered positive response from the audience and the word of mouth is expected to take their collection upwards in afternoon and evening shows. Both the movies are likely to fare well at the theatres in North India, but they may not do the same in the southern parts of the country.
Both the Bollywood movies are clashing with several big ticket movies from Telugu, Tamil, Kannada and Malayalam in southern parts. Each of the four industries has released at least two much-hyped and most-anticipated films, which are sure to give tough competition to Hindi films for their money. As per early trends, Mirzya and Tutak Tutak Tutiya are likely to collect less than Rs 15 crore together at the Indian box office on the first day.