It is the era of social media and a platform where one can be a celebrity overnight. Merium Pervaiz, a random yet energetic girl from Faisalabad started off her career on social media back in 2018 uploading skincare routine and makeup tutorial videos on her Instagram account. Her videos caught the attention of the audience and she became popular in the world of social media.
All the support that she got from the public boosted her confidence to such an extent that she made her own YouTube channel where she started uploading videos but here the content became a little more diverse. Initially, on her YouTube channel, she posted videos related to skincare, makeup tutorials, and dress designing ideas. This "Hello Jee" girl hit the 1 million subscribers milestone after 62 videos.
Recently the blogger has stepped into the makeup business and has launched a cosmetic brand by her name which is also met by the general public with immense support and love. The brand became a part of social media headlines and the products were sold like hotcakes, she claims. In addition to this when the product line was launched the official brand website also crashed proving that the entities were liked so much by the fans of the YouTube queen. All this love can be attributed to the down-to-earth nature of the owner and the fact that she not only loves her fans but also owns them. This can be easily seen on her Instagram stories and YouTube videos where she separately addresses all her fans' questions and queries and also gives them suggestions and tips related to their questions.
The make-up products that she has launched are much liked by the audience majorly because of the fact that the owner is loved and secondly because they are made with the best available ingredients. The makeup is being promoted by other makeup bloggers around the country and also by the public being a Pakistani brand. It is receiving positive reviews from not only around Pakistan but also across the globe. The best part of this makeup brand is that it is a high quality yet economical. Although the brand right now has only a few products, it can be assured that no compromise has been made on the quality of the product and also on the packaging of the products.
With the increasing demand and fame of the brand with every passing day, it is evident that it is a jewel in the crown of the makeup industry and will be a tough competition.