Maruti Suzuki Ciaz Bookings Cross 5,000; Marketing Head Mayank Pareek Quits ahead of Launch

It looks like Maruti' upcoming Ciaz is going to be a real game-changer for the company in the sedan segment, at least that is what the initial responses to the car show.

A report surfaced online claims that the new sedan Ciaz has garnered more than 5,000 bookings in the country since 3 September.

Ciaz, Maruti' third vehicle in the sedan segment to try the luck is expected to see its launch in India in the first week of October.

The company has already revealed the features and key details of the Ciaz and the marketing promotions and TV commercials are underway.

Now a recent report of Autocar Professional, citing its sources reveals that the company has already received 5,000 bookings for Ciaz, which is very high compared to the performance of Maruti's outgoing model Sx4.

Ciaz is the replacement of slow performer SX4 and the vehicle will be available in the market with two engine options.

Under the hood, Maruti Ciaz petrol will feature 1.4 litre K Series petrol engine, which is capable of producing 95PS power at 6,000rpm and 130nm peak torque at 4,000rpm and the 1.3 litre DDIS diesel motor will power the diesel variant. The Ciaz diesel will have the capacity to churn out 90PS at 4,000rpm power and 200nm peak torque at 1,750rpm.

The engine is tuned to deliver best in class fuel efficiency, with the petrol version of the car to give a return of 20.73kmpl and the diesel model to give 26.21kmpl. The Ciaz which is likely to get a price tag in the range of ₹7.2 lakh-₹10.5 lakh will be competing with Hyundai Verna, Honda City and Volkswagen Vento in India.

The new reports suggest that Mayank Pareek, the sales chief of India's largest carmaker Maruti Suzuki has tendered his resignation to the company days ahead of the launch of Maruti's new offering Ciaz. Pareek, who served the company for more than 20 years, is likely to be replaced by the Export Executive officer of Maruti Shashank Srivastava.