LeEco
LeEcoIBtimes India/Sami Khan

LeEco-owned e-commerce site LeMall, which was unveiled on June 8, has received more than 1 lakh registrations for the Le 2 and Le Max 2 flash sale on June 28.

LeEco used to sell its products exclusively on Flipkart. Now, the company will hold flash sales on LeMall and Flipkart next week. 

"The launch of LeMall in India, the world's second largest smartphone market, symbolises LeEco's serious business commitment towards its India business. Launching LeMall was an important milestone in establishing LeEco's online footprint in India. It will serve as the primary channel for customers to engage with LeEco and become a part of LeEco's ecosystem through its products and services," the company had said in a statement.

Prospective buyers can register at Flipkart (HERE for Le 2 & HERE for Le Max 2) and LeEco's official e-commerce site LeMall (HERE). The registration window will reportedly be open till 11 a.m. on June 28 for Le 2 and 1 p.m. for Le Max 2. The former model costs Rs. 11,999, whereas the latter costs Rs. 22,999 in India.

As a promotional offer, the company will give 100 percent cashback to 200 lucky buyers of LeEco's Le 2 and Le Max 2 — 100 for each.

Besides the handsets, LeEco LeMall also sells wide range of audio accessories, including Bluetooth headphones, Bluetooth speakers, reverse in-ear headphones, all-metal-body-based earphones, and Type-C Continual Digital Lossless Audio [CDLA] earphones.

For the uninitiated, the new LeEco Le 2 is a mid-range smartphone. It sports a 5.5-inch Full-HD display and comes packed with 64-bit class Qualcomm Snapdragon 652 processor, 3GB RAM, 32GB inbuilt storage, a fingerprint sensor, a 16MP primary camera, an 8MP front-snapper and a 3,000mAh battery.

Also read: LeEco Le 2 First Impression: Better redefined audio, style and performance

LeEco's flagship smartphone Le Max 2 boasts a 5.7-inch Quad HD (2560x1440p), fingerprint sensor, Qualcomm's most powerful processor to date — the Snapdragon 820, 4GB RAM, 32GB inbuilt memory, 21MP shooter on the rear, an 8MP front-camera and a 3,100mAh cell with Qualcomm Quick Charge v3.0 technology.

Key features of LeEco Le 2 and Max 2:

Models LeEco Le 2 LeEco Le Max 2
Display 5.5-inch full HD (1920x1080p) IPS screen
  • Brightness: 500 nits
  • Pixel density: 403 ppi (pixels per inch)
5.7-inch Quad HD (2560x1440p) screen
  • Brightness: 450 nits
  • Pixel density: 538 ppi (pixels per inch)
OS Android 6.0 Marshmallow-based EUI 5.8 Android 6.0 Marshmallow-based EUI 5.8
Processor In China:
  • 64-bit class 2.3GHz MediaTek Helio X20 deca-core CPU

In India:

  • 64-bit class Qualcomm Snapdragon 652 octa-core
64-bit class 2.15GHz Qualcomm Snapdragon 820 quad-core CPU
GPU In China:
  • Mali-T880 MP4

In India:

  • Adreno 510
Adreno 530
RAM 3GB LPDDR3 LPDDR4 series 4GB/6GB
Storage 32GB (eMMC5.1) 32GB/64GB – USF v2.0 (eMMC5.1)
Camera
  • Main: 16MP camera with dual-tone LED flash, PDAF (Phase Detection Auto Focus), f/2.0 aperture
  • Front: 8MP camera with 76.5-degree wide-angle lens, 1.4μm pixel size, f/2.2 aperture
  • Main: 21MP camera with Sony IMX230 sensor, dual-tone LED flash, 6-Physocal lens, PDAF (Phase Detection Auto Focus), f/2.0 aperture
  • Front: 8MP camera with 76.5-degree wide-angle lens, 1.4μm pixel size, f/2.2 aperture
Battery 3,000mAh battery with LeEco fast charging technology 3,100mAh battery with Qualcomm Quick Charge v3.0 technology
Network 4G-LTE 4G-LTE
Add-ons Fingerprint sensor, dual-SIM slots (nano+nano), CDLA loss-less audio, Dolby Atmos, infrared sensor, Type C USB port, Bluetooth v4.2, Wi-Fi (a/b/g/n/ac; dual-band: 2.4GHz/5GHz), Qualcomm's Sense ID ultrasonic fingerprint sensor, dual-SIM slots (nano+nano), CDLA loss-less audio, Dolby Atmos, infrared sensor, Type C USB port, Bluetooth v4.2, Wi-Fi (a/b/g/n/ac; dual-band: 2.4GHz/5GHz) with MIMO
Dimensions 151.1 × 74.2 × 7.5 mm 156.8 × 77.6 × 7.99 mm
Weight 153 g 185 g
Price (in India) Rs. 11,999 Rs. 22,999