Google has launched a new lite mode of Google search engine for India and Brazil. The feature will be rolled out in India in two weeks and expected to open pages much faster, yet consume 80% less data than the traditional search engine.
The new lite mode has been developed by keeping the 2G network speed in mind.
The Google official post said: "So we're exploring some new ways to speed things up. In two weeks, we'll start to roll out a new feature which we hope will do just that. If you're in India, with an Android phone and on a slow connection, like 2G, you should start to see pages loading a whole lot faster, while using far less data, via your Chrome or Android browser from Google's search results."
Before launching, Google tested the feature in Indonesia, where the network speed is similar to India.
Google explained the new light pages load four times faster than the traditional webpages and hence consume 80% less data, and penetrate 50% faster connection than before.
In India, around 200 million people access Internet through smartphones and a majority of them still prefer 2G network due to affordable tariffs. In 2G network, a consumer usually gets 10KB/s speed in good network conditions, while in poor network coverage, it goes down to 2-3KB/s.
The feature is currently limited to Android smartphones. Google has not said anything about the availability of the feature on smartphones running on other platforms.