Pongal releases "Veeram" and "Jilla" have managed to retain the top two spots at the Chennai box office, despite new film releases.
According to entertainment industry tracker Sreedhar Pillai, "Veeram" has continued to dominate over "Jilla" in its third weekend (24-26 January). Newly released "Goli Soda" has taken the third spot followed by Salman Khan's Bollywood flick "Jai Ho."
"Veeram", which was leading over "Jilla" during the second weekend, has managed to sustain its momentum and continue to top the Chennai box office.
The Ajith starrer is estimated to have earned ₹5.36 crore (since its release) at the Chennai box office, whereas "Jilla" has collected ₹5.09 crore, according to Behindwoods.
Despite new releases, "Veeram" and "Jilla" are running successfully in theatres and are fast approaching the 25-day mark.
"Veeram" is leading over "Jilla" in Tamil Nadu, but the Vijay starrer has managed to outperform the Ajith starrer at the worldwide box office. Both the films are still being shown in a few screens at the overseas markets.
Prior to the release, distributors were wary of the Vijay and the Ajith starrers hitting theatres on the same day (10 January) as they felt that the films might eat into each other's revenue. Surprisingly, both the films did fantastic business despite facing strong competition from each other.
Much to the delight of "Thala" (Ajith) and "Thalapathy" (Vijay) fans, both "Veeram" and "Jilla" have turned to be hits.
Now that the films have done well at the box office, the focus has shifted to Ajith and Vijay's next projects. Both the actors are set to team up with renowned directors.
While Ajith will be working with Gautham Menon for the first time, Vijay is set to team up with AR Murugadoss for the second time post the success of "Thuppakkai."
Both the untitled films have evinced great interest among fans.