Ahead of Valentine's Day, music label, Snow Records has surprised the audience with a new song, titled, 'Deewane Do.' Snow Records is driven to give chance to new talents and has introduced Sasha Shetty and singer Saurabh Sharma, alongside the popular face, Vikram Singh Chauhan.
'Deewane Do' is a new number and Saurabh Sharma's voice denotes the love and the melancholy of the lovers in this music video. While Vikram impresses with his expressions, Sasha's ballet dance is a sight to behold.
Giving some insights about the song, Atmika Tiwari, producer of Snow Records shared, "Our new song, Deewane Do released on February 2. The female lead is Sasha Shetty. She is a ballet dancer and has done an amazing job. Our male lead is Vikram Singh Chauhan. It was so nice of him that he immediately said 'yes' when we called him to do the song. I am certain that this song will directly touch the hearts of the audience and really looking forward to everyone's reaction to Deewane Do."
Talking about the song, Vikram Singh Chauhan said, "I was very happy to be a part of this song. Firstly, when I got this song on WhatsApp by Snow Records, I heard it and I traveled to a different space. This is more like a Sufi song and I am a romantic person in life. I love such songs. I was very happy to know that Snow Records wanted me to be a part of this. It's an emotional journey of the person in this song and it's beautifully shot."
The music of 'Deewane Do' is produced by Gaurav Dev, Kartik Dev and it's been directed by Manish Shunty. Lyrics, composition, and vocals are given by Saurabh Sharma whereas the song has been produced by Atmika Tiwari, Tarun Bainsla, and Sanjog Tiwari.
'Deewane Do' was launched on Wednesday, February 2 on Snow Records' YouTube channel and will stream on various music streaming platforms. The song's launch was attended by the team of Snow Records, Vikram, Sasha, Saurabh, and Bigg Boss 15's first-runner up, Pratik Sehajpal.
After 'Bismillah 2,' 'Bombay Nu Baraat,' 'Deewane Do,' is the third melody presented by Snow Records. Keeping in tandem with the music label's vision, all the three songs by Snow Records are of different genres and highlight original talent and music.
The owners of records, Atmika Tiwari, T J Bainsla, and Sanjog Tiwari, feel that the roots of Indian music are vanishing away with each passing day, and therefore, they are striving to keep the Indian music culture alive through their songs, created by talents. The company has already collaborated with various artists of different genres and aims at the nationwide release of their respective songs.
