Multiple sources have claimed that Apple is most certain to announce gold as the third colour option, apart from the traditional black and white variants at the upcoming iPhone 5S launch, according to news blog Tech Crunch.
In the past few weeks, the internet has been flooded with snapshots of bright gold hued iPhone 5S cases. Later, it turned out that most of the pictures were photo-shopped leading many to question authenticity of the speculations.
Tech Crunch reported that the upcoming iPhone 5S's third coloured variant is not likely come with a bright and shiny gold cover as rumoured before, but instead in a Champagne coloured metal case with a tinge of gold.
The websites also noteed that the new 'Champagne Gold' hued iPhone is expected to do well in emerging markets like India and China. Many may hesitate to buy this statement, considering that these countries are grouped as price-sensitive markets.
But India's fixation for gold ornaments is legendary; the sub-continent has a huge appetite for gold than any other market in the world. If Apple does release the gold iPhone 5S variant, Indians may very well shed the 'price-conscious' tag and opt for the device.
iPhone 5S is expected to sport a 4.0-inch screen IGZO display technology and run on he new iOS v7.0 powered by a quad-core Apple A7 processor with 1GB LPDDR3 RAM.
Another note-worthy feature is that iPhone 5S is said to house a finger-print scanner on the home button and a 13.0-megapixel camera with dual LED flash on the rear side.
According to reports, the American technology giant is expected unveil iPhone 5S along with low-cost iPhone 5C on 10 September.
iPhone 5C is rumoured to flaunt a smaller 3.5-ich display and run on the new iOS 7, Apple A5 chipset, 5.0-megapixel main camera and come with a plastic case which is expected to come in multiple colour options - black, white, red, blue, green and yellow.
Rumoured specifications of Apple's premium iPhone 5S and Low-cost 'iPhone 5C':
| Model | Apple iPhone 5S | Apple iPhone 5C |
| Display | 4.0-inch screen with IGZO display technology | 3.5-inch screen |
| OS | iOS 7 | iOS 7 |
| Processor | Next generation quad-core Apple A7 Chipset | A5 chipset |
| RAM | 1GB LPDDR3 RAM | Unknown |
| Storage | 128 GB | Unknown |
| Camera | 13.0-megapixel camera with Dual-LED flash support for enhanced low-light image capture | 5.0-megapixel camera |
| Add-ons | Finger-print scanning system to unlock screen, improved voice-search feature Siri, NFC | Plastic shell with multiple colour options, 3.5 mm audio port, lightning port |
| Colour options | Champagne Gold, Black and White | Expected to come in Black, White, Blue, Red, Yellow and Green |
