Allu Arjun starrer "Iddarammayilatho" has fetched more than ₹1 crore in three days at the US box office.
"Iddarammayilatho" opened to a grand start not just in India, but also overseas. The film, which was released on 31 May (Friday) grossed more than ₹12 crore on the opening day in India. It emerged as the biggest opening in the history of Allu Arjun's career, claimed his brother Allu Sirish.
"Bunny's biggest opening. Also among top 3-4 openings in all territories. Congrats to Puri Jagan, Bandla Ganesh, Devi, the girls & IA crew," Allu Sirish tweeted on the microblogging site twitter.
"Iddarammayilatho" had a good start at the US box office, with the film collecting $ 89,680 (around ₹50,731,97) during the Thursday (30 May) preview. However, collections seem to have dropped on Friday (31 May) and Saturday (1 May).
According to trade analyst and film critic Taran Adarsh, "Iddarammayilatho" earned $82,008 (around ₹46,39,192) on Friday and $71,954 (around 40,63,961) on Saturday. The film was expected to do well during the weekend. But the collections have dropped on Saturday as compared to the first two days. Sunday's collections are not yet available. The overall US box collections till Saturday stands at ₹1.38 crore.
"Telugu film #Iddarammayilatho Thu previews $ 89,914, Fri $ 82,008, Sat $ 71,954. Total: $ 243,876 [₹1.38 cr]," Taran tweeted.
"Iddarammayilatho" has fared well than most of the big films released in the last two months. The film's collections (so far) were much better than Venkatesh's "Shadow", which earned a total of just ₹16.52 lakh from 52 screens in the opening weekend. The film also performed slightly better than Nagarjuna's "Greeku Veerudu", which earned ₹92.54 lakh from 49 screens during the first weekend.
However, "Iddarammayilatho" failed to beat Jr NTR's "Baadshah" which made a fantastic opening in the US by minting ₹1.29 crore on the preview day. The NTR starrer minted ₹5.70 crore in the opening weekend. The number of screens varies for these films.
"Iddarammayilatho" received mixed reviews from film critics, which might have hampered its collections at the US box office. Critics had pointed out that the film is technically fine, but lacks substance.
Catherine Tresa and Amala Paul play the female leads for Allu Arjun. The film is directed by Puri Jagannadh and produced by Ganesh Bandla under Parameswara Art Productions. The music is composed by Devi Sri Prasad.